Design Concept

The overall design of this salad kiosk conveys the brand concept through color, shape, and decorative elements. The main black color builds a stylish and simple visual foundation, matched with eye-catching brand logos and decorations. The logo appears repeatedly in green plant walls, menu boards, and other places. It visualizes the natural and healthy brand genes with the help of circular leaf patterns and fresh fonts. The slogan “PINK POWER 2018” injects vitality into the kiosk. This forms an emotional resonance with the target customer group of healthy light meals, expanding the cultural and emotional value of the design. The entire design not only fits the aesthetic trend of modern commercial space but also highlights the exquisiteness of salad light meals.

Layout Planning

The spatial layout fully considers operational efficiency and consumer experience to achieve the optimal configuration of commercial functions. The operation area is located in the core position of the inner side of the kiosk, integrating juice extraction equipment, fruit display racks, etc. The compact equipment layout conforms to the operation line and reduces the movement path of the staff. The open display of fresh fruits and other ingredients intuitively shows the quality of the raw materials and enhances consumers’ trust in the products. A salad table is on the one side of the kiosk for employees to operate.

Menu display boards and sauce display racks are on the appearance of the kiosk. The menu board marks products with clear classification and bright colors, which is more eye-catching when paired with real objects or renderings. The special chopping board shape decoration presents salads, juices, and other products in a scene-based way, forming a unique decorative symbol. The red seats and operating countertops constitute the cashier area.

Material selection

The mainframe uses stainless steel and high-density plates. Metal ensures a stable structure to meet the load-bearing requirements of people flow and equipment placement in commercial spaces. The plates are to create countertops and cabinets after moisture-proof and fireproof treatment. The surface presents a black matte or patterned decorative effect through processes such as baking paint and lamination, which is easy to clean and beautiful. The green plant wall uses simulated plants, and the simulated material can maintain the visual effect for a long time. The decorative chopping board uses wood material. And the product pattern is presented through engraving and printing.

Quartz or food-grade stainless steel is used for operating countertops and display countertops. Quartz is wear-resistant and stain-resistant, suitable for cutting and placing ingredients. Stainless steel is easy to clean and antibacterial and meets the hygiene standards of the catering industry. It also ensures food safety and enhances consumers’ trust in the brand.